Virtual fundraisers aren’t just workable alternatives to in-person events. They can actually be more effective, as well as easier to organize than in-person fundraisers. A raffle is a game-of-chance type of fundraising event, in which supporters purchase tickets to enroll in your drawing, hoping to win a coveted prize. Participate in demos for your top options and involve the team members who will be using the platform daily in the decision-making process. Start with a self-managed option that includes a 4% fee per transaction, or reach out to the Fundraise Up team for custom package options.
Despite the positive effects of charitable giving, it’s easy for people to forget or get distracted; there’s so much vying for their attention. Harvard research suggests that spending money on other people increases feelings of happiness. And this study found that charitable giving releases feel-good neurochemicals, like oxytocin and endorphins. One thing that marketing experts will tell you is that storytelling is a more successful tactic than sharing facts and figures.
While many ‘free’ software platforms don’t require a one-time subscription fee, some impose platform fees, tiered packages, or additional charges for using particular features. Unfortunately, this means your donations may be reduced by more than you think due to these costs. Corporate matching gifts can be one of the most effective ways to amplify the impact of your crowdfunding campaign and bring your overall fundraising to new heights. Adding photos and videos to your crowdfunding campaign can help donors understand the organization’s cause and connect with it on a personal level. Showcasing a positive outlook and determination can encourage donors to support the cause. It’s important to attach a face to the cause so donors can make a deeper connection with your nonprofit’s mission.
This helps spread the word about your cause because the videos and photos will get in front of the eyes of people who don’t already know about your organization. There’s also a good chance they’ll want to try the challenge for themselves, resulting in more donations and more shared content. One of the earliest adopters of text-to-give was the American Red Cross. Following the Haiti earthquake in 2010, they raised over $43 million in relief funds by encouraging people to text “HAITI” and donate $10.
When it comes down to it, successful online fundraising relies on much more than a single donation, a Facebook post, messenger bots, and dashboards. To make the most of your online fundraising efforts, you need to build a unique, one-to-one relationship with each and every supporter so they’ll stick around for the long run. While eCards can simply be an outreach tool (“Check out this cool organization!”), they can also be used as a fundraising tool, sending users directly to your online donation form. GoodUnited works with large nonprofits to take their Facebook-based peer-to-peer fundraisers to the next level. To learn more, check out our peer-to-peer fundraising services here.
The platforms available online give patrons the ability to connect with the causes they care about and donate money. Ring the school bell and bring that fundraiser you’ve been dreaming of to life. With RallyUp’s simple fundraising platform, you can set up that Spirit Night, Dance-A-Thon, or Pet Party you know will get your school and donors excited. Double the Donation’s matching gift automation platform, 360MatchPro, is the top matching gift automation software that schools and nonprofits can use.
FINCA already had an online donation form in place on its website. best fundraiser websites made it more effective by incorporating an automatic lightbox that appears after an individual submits their first gift. The lightbox appears to be a quick “thank you” screen which also works to drive donors down the conversion funnel toward becoming a monthly sustainer. While there are surely thousands of effective digital fundraising ideas to choose from, we’ve narrowed it down to five of our favorites here. Google Grants provide nonprofit organizations with up to $10,000 worth of in-kind donations in the form of Google advertising space each month.
And if you’re just starting out, read up on how much you can expect your website to really cost. GoFundMe is a perfect example of a donation-based crowdfunding platform that nonprofits use to raise money. DoJiggy is a fundraising platform with the ultimate tools for non-profit organizations. With DoJiggy, non-profit organizations can create their own website, control all their content, and receive donations. Bonfire is a fundraising platform that gives non-profits a way to raise money by selling t-shirts. Online fundraising platforms are an excellent source to tap into.